Social media marketing and You!

I have been interacting with several social media professionals to get their opinion on what they think about social media. For me, social media is an innovative invention that we have ever seen. Although my opinion has met with a mixed response from these professional; however, I am very much convince with this definition of social media.

For each of us, social media has something to offer. From user to user, vertical to vertical, it keeps on changing its utility and importance. Social platforms like Facebook, Twitter, LinkedIn, MySpace have provided users with several benefits for individual as well as for business use.

Social media marketing is very much different from the traditional marketing. Social media marketing is all about communication. Although people believe that communications is also a major part of traditional marketing, but social media has underlined the importance of communications like never before.

If you want to make maximum use of your social media marketing campaigns, there are a few tips to remember...

a) Don't jump into any conversation without any backup plan
b) Keep close track of active discussions in your vertical
c) Be consistent and active on social media platforms
d) Carefully select social media platforms that can really help you. Do not attempt to be everywhere without any clear objective
e) Be experimental with concepts and thoughts
f) Be informative

I am very much sure that these tips will definitely help you in improving your social media presence.

More tips, insights will follow...

Till then, stay connected!!!

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